Our Team

The Directors

Bill Bateson, MCIM, MBCS, CEng, BSc Hons

Background: Bill's experience of the IT industry spans back to 1979 and covers many disciplines including programming, project management, product marketing, sales and marketing and management. He spent five years as a Reseller Sales Manager managing UK resellers for the American software company SCO. More recently, Bill was Marketing Director for Europe, Middle East and Africa (EMEA) for SCO managing a team of 5 marketing managers across the region as well as an annual budget in excess of $5M.

Key role: Bill's role has been to develop and prove the business model of the internet marketing company by building up the Cambridge franchisee. He is now responsible for developing and implementing the franchise system.

See our blog.
bill.bateson@theinternetmarketingco.com

Reg Broughton, Chairman

Background: Reg has an extensive career in Information Technology sales, marketing and management which includes senior vice president and general manager at The SCO Group; the owners of UNIX with revenue of $50m; co-founder, president and CEO of Acrylis, Inc. and before joining Acrylis, Reg was based in San Francisco / Silicon Valley, as a partner and board member of Interregnum, an AIM listed UK-based venture management firm.  The firm specialized in raising funds for start-up software companies.

Reg also ran both U.S. and European divisions of computer software and hardware firms including RDI Computer Corp of San Diego, ICL/Fujitsu North America.  Reg began his career with Wang, rising through sales and marketing roles to European Director level.

Reg is a UK national, living in San Diego California, educated in England, with an MBA from Pepperdine University, CA

Key role: Reg's role is to run the main board of the internet marketing company and to work with Bill on the company's development plans.

reg.broughton@theinternetmarketingco.com

Kitrina Broughton, SEO specialist

Background: Kitrina has 15 years experience in Information Technology program management and marketing.  As Executive Director at The SCO Group, Kitrina was responsible for corporate initiatives and international corporate marketing, reporting to the CEO.  Kitrina’s marketing experience includes Director of Marketing at Acrylis, and various other marketing roles in Internet and Software firms, responsible for marketing communications, program management, services marketing, channel management and international marketing.  Kitrina was educated at San Diego State University and spent 2 years living in Europe, working as an International I.T. marketing consultant.

Key role: Kitrina's key role is to develop and maintain marketing programs for recruiting new franchisees as well as marketing materials for the franchisees' to use in their sales and marketing efforts.

Ashritha, Website development

Web Developer with experience of developing professional websites. Have expertise in web designing, web development, ecommerce web software development and Search Engine optimization.